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Lindsay Lohan made her way back home to SoCal from her short holiday on the island of Maui, HI recently so that she could attend the launch party for her new fake tanning lotion product called Sevin Nyne. Lindsay, her Sevin Nyne partner (and creator) Lorit Simon and others were on hand at the launch party for the Sephora in Santa Monica, CA last night. Sevin Nyne was named from a combination of Lindsay and Samantha Ronson‘s lucky numbers and speaking of, Linds talked a bit about her ex to E! News who attended last night’s event. Here are a few pics:

Nearly a month after her split from Samantha Ronson, Lindsay Lohan is beginning to feel as good as she looks. Fresh from her bikini bod-showcasing Hawaiian vacation, the 22-year-old admitted that April had been, to put it mildly, “a hard month,” and while she said she is doing her best to move on personally and professionally, she told E! News she and Ronson remain “in touch.” “We’re friends,” she said at the launch of her Sevin Nyne spray-tanning line in Santa Monica last night. (The line, available via Sephora, is named after Lohan and Ronson’s lucky numbers.) “I’m doing great. I’m very happy.” She shied away from stating exactly how frequently she and Ronson touch base, but they did briefly reunite in person last week. Asked how she’s managing to get her life back in order in the wake of the surprise split, Lohan pointed to her family, particularly sister Ali (who tagged along to Hawaii and was present at the launch party). “We’re a tight family,” she said. “We’ve been through a lot, so we take care of each other.” Including those weight rumors. While the recent onslaught of Lohan bikini pics has given way to yet another round of concerned critics slamming her for being too skinny, the star defended her body, saying, “I like the way I look.” As for her day job, Lohan told E! News she is in final negotiations for a film that is scheduled to start shooting in October. She would not divulge any details about the potential project, however, as it has yet to be a done deal. “It’s not signed, but we’re close.” She also said she’s close to returning to the recording studio, and named Pharrell as a producer she would like to work with—that is, if he wasn’t, for some unknown reason, feuding with her. However, sticking true to her promise to get her life drama-free, Lohan did her best to nip the beef in the bud, imploring the fellow artist through the E! News cameras to call a truce. “Pharrell, don’t be mad,” she said.

Nice, Nice … Lindsay is keeping herself bizzy with work … it’s a very good sign. I’m curious and a bit skeptical about this “movie project” that she mentioned but if it turns out to be true then I think it’d be really good for her to get back in serious work mode. I don’t know how successful this fake tan stuff will be but, meh, it’s something for her to do. Sevin Nyne will be available exclusively in Sephora shops starting this month. And just think, buying the stuff won’t just make your skin look unnaturally orange but it’ll also be putting some more cash in Lindsay‘s pockets. Win/Win, right?

[Photo credit: Wireimage; Source]

The world of celebrity products has just gotten a week bit bigger … after trying her hand at launching her own line of leggings, Lindsay Lohan is now making a foray into the fake tanning market by offering her own fake tanner called Sevin Nyne. Here is our first look at a new promo image for her line of fake tanner … which, I think, is meant to inspire customers to want to buy her product so that they can look like her … you interested?

Lindsay Lohan has branched out in the world of beauty and is set to launch her own line of self-tanning products next month. But the actress has been snapped on more than one occasion sporting terrible fake tan disasters. White feet, grubby fingers and a tell-tale tan moustache have all been seen on the starlet. But the Mean Girls star insists that her range is different from other fake tan products. “I have tried every product on the market and never found something that I loved. It was important to me to have a natural product that didn’t have a lot of dyes and chemicals,” she told People magazine. Lindsay’s tanning ‘mist’ – Sevin Nyne; a play on her favourite numbers – contains DHA, which is said to tan the skin without staining it. It also contains a list of ingredients that read more like pudding recipe than a fake tan product. Sevin Nyne uses caramel instead of colouring to achieve that golden glow, plus a sugar-coconut base and chardonnay extracts. “Our product has goji berry extract, which has antioxidant properties, it has a natural golden colour, it doesn’t streak and smells delicious – not like a typical tanning product,” Lindsay gushes … t’s not the first time the actress has put her name to a new product. Last year she launched a range of leggings, called 6126 – presumably more of her favourite numbers. Her leggings sold out in stores in the US, so perhaps she can work the same magic with her tanning products. Sevin Nyne will be available from Sephora.com from April 15 although it is not known whether the product will be launched in the UK.

Look … I like Lindsay and all but … of all the celebrity products on the market that I can’t imagine ever buying, fake suntanner from Lindsay Lohan has to be at the top of the list. I can’t think of anything that is less appealing. Sure, her new promo pics for this product are kinda okay but even they aren’t good enough to convince me to try her product. Is any of this working on you? After the jump, check out one more promo pic used to promote Sevin Nyne to see if you are further inspired to smear that orange Lindsay Lohan glow all over your body …