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Happy days are here again, Polaroid fans!! As you may recall, in January of 2009 a group called The Impossible Project decided to take on the Herculean task of personally saving the production of Polaroid instant film after the Polaroid company decided to halt production of the film and its instant cameras. The Impossible Project took control of an entire Polaroid film factory, hired the company’s employees and decided to take on the task of producing the film themselves. In October, The Impossible Project announced that the first batch of newly manufactured Polaroid instant film would be made available this year along with a new Polaroid One Step instant camera (in January of this year we got our first look at the new Polaroid PIC 100 instant camera). Yesterday, The Impossible Project made the world announcement concerning the release of their new batch of instant film … here is what the packaging will look like and some deets from yesterday’s press conference announcement:

A group of engineers and enthusiasts who leased an old Polaroid film factory in the Netherlands announced Monday that they had successfully reinvented instant film and will start selling packs this week. The news gives new life to some old Polaroid cameras. The company, called The Impossible Project, will sell film for SX-70 cameras made in the ’70s as well as more recent cameras that take 600-series film. Each film pack will cost $21 and produce eight black-and-white images. The company plans to introduce color film this summer, and expects to make 1 million packs in the first year. The film will be sold online initially, but the company expects to make it available in some stores as well. Polaroid stopped making instant film in 2008 … The revival of instant film was dubbed The Impossible Project because of the complexity of the product, and because key materials used in Polaroid’s formulation were no longer available, so the startup had to figure out a new way to make the film. The original Polaroid Corp. filed for bankruptcy in 2001, followed by the successor company in 2008. Holding company PLR IP now controls the Polaroid brand name, licensing its use mainly to electronics companies. It is not involved in The Impossible Project and the new packs won’t carry the Polaroid brand. However, PLR IP announced in January that new instant-film cameras would be launched this year that can use the packs.

This is truly amazing … do you see what a group of like-minded individuals can accomplish if they work hard enough for it? They can literally do the impossible! Just a couple years ago, the notion of Polaroid instant film was DEAD … now, we have the promise of brand new film to look forward to. As a big Polaroid fan, I couldn’t be more thrilled with this accomplishment. I’m so pleased that Polaroid is on board with this revival … their decision to manufacture a new camera to coincide with he release of this new film is brilliant. People … now is the time to get into taking photos with Polaroid instant cameras!! Now that we have Impossible Project film that will work in Polaroid cameras, there’s no excuse not to get in on the fun. Woot!!

[Source]

Yesterday was LA’s last full day of warmth, at least for a little while, because as I type this post this noontime the rain is pattering against my window … slowly cooling down the temps around here. You know, it’s actually OK with me … we’ve had a great run of high 80 degree weather so I don’t mind the cooling down. Mebbe I’ll get to wear my new knit hat with a ball (which is, apparently, all the rage these days) on it sometime this weekend … HMMM. I spent some of yesterday playing around with my Polaroid Instant Camera, which I’ve been very fond of lately, snapping pics of my apartment and neighborhood. It won’t be long now before David and I make the move to our new home together so I’m trying to capture some memories in my current apartment while I can. I’m happy to report that the makers of the Poladroid program finally released a Windows version of their software, which allows any computer user to turn their digital photos into virtual Polaroid photos:

Additionally, I’ve been reading a few of the Polaroid books that I’ve procured recently (including a couple of books that were given to me by David for Xmas) for inspiration. I even snapped a couple of self-portraits in the same vein as Andy Warhol, the famous pop artist who was a big fan of Polaroid photography:

My photos aren’t nearly as good as Warhol‘s (obvs) but I’m having fun with the medium anyway. I must say, with each photo that I take I feel another pang of sadness that the Polaroid company has ceased production of their instant film. I pray that The Impossible Project is successful … I really don’t want to stop taking photos because I’ve run out of film — forever.

I have started packing … that’s always fun.

And, to answer some of your inquiries, I did watch the 2 new eps of Lost that aired last night. Sadly, I no longer feel inspired to recap the show anymore. I am not a big fan of the time-travel bologna that they are handing us on the show … you know when a show resorts to using time travel that they’ve run out of ideas and plan to use the convention as a “magic wand” to explain away all the seemingly impossible corners they’ve painted themselves into. I’ll still watch but trying to figure out the secrets and clues is pointless now … all they have to do is Zap! themselves to the past/future/whatever and make whatever tricky square peg they are faced with fit into a round hole. Meh.

In any event, the rainy day will prolly keep me indoors today … I’m trying to figure out my weekend plans but, at this point, it looks like I’m just gonna lay low and keep it simple.

Those of you who are familiar with my blog know that I have been enjoying a rekindled love affair with Polaroid Instant Photography over the past few months after learning that the Polaroid Company has ceased production of both their instant cameras and instant film. I’ve mentioned a few times how I’ve been hording Polaroid film and have been collecting Polaroid cameras in an effort to “get it while I can”. In the past few days I’ve been hearing about a new project that is underway in Europe that is working to save Polaroid film and come up with an inventive way to start up manufacture of the film again. Pink reader Meredith pointed me to an article that explains how The Impossible Project, headed by Florian Kaps, is hoping to take the business of manufacturing Polaroid film into his own hands so that production of the film can be revived:

For a generation, the Polaroid camera gave near-instant pleasure to millions of users around the world, chronicling everything from births and weddings to the downright explicit. But when digital photography came along in the 1990s – with instant images and the ability to edit and delete pictures before they see the light of day – Polaroid was doomed, its iconic white-framed snaps apparently defunct. When Polaroid announced last February that it would stop production of its instant film, it seemed the much-loved camera was gone forever. But within weeks, a group of users had started a global campaign for the format to return. And now, thanks to an unlikely saviour, their pleas have been heard. If all goes to plan, the Polaroid factory in Enschede, Amsterdam, will soon be making film again thanks to its new owner, an eccentric Austrian artist and businessman named Florian Kaps. Mr Kaps, 39, has dedicated the past five years to instant photography. He set up Polanoid.net, the biggest Polaroid gallery on the web, and the first ever Polaroid-only art gallery in Vienna, called Polanoir. Now he plans to save the film. “The project is more than a business plan; it’s a fight against the idea that everything has to die when it doesn’t create turnover,” said Mr Kaps. Dubbed “The Impossible Project”, the development of new film for Polaroid cameras launches today. Working with the Manchester-based black and white photography company Ilford, the machinery is in place to produce film of two exposure types, each compatible with both the classic SX-70 cameras popular with artists and the more modern 600 series. Work has begun on a prototype. By hiring 11 of the original Polaroid team from the factory floor, Mr Kaps aims to mass produce both colour and black and white film under the Impossible label by December, coinciding with the projected date that existing stocks will run out.

Please, sweet baby Jebus, let this be true. I fear The Impossible Project sounds too good to be true … can a group of individuals and a handful of Polaroid employees really revive the manufacture of Polaroid film? I’m willing to be hopeful but I’m not really counting on it just yet. This is great news tho … just this weekend, I snapped a bunch of really amazing Polaroids and it just kills me to think that one day soon, there may be no more Polaroid film to use anymore. There is still much interest in Polaroid film, the Washington Post published a new article lamenting the loss of Polaroid film just yesterday. I’m deffo keeping my fingers and toes crossed that Kaps and his crew will be successful in this very ambitious endeavor … but in the meantime, I’m still gonna be stocking up on Polaroid film whenever I can. Whether the manufacture of Polaroid film can be saved or not — I still plan to take as many Polaroids as I can, while I still can.

[Source, Source, thanks Meredith]