We are just about one week away from the worldwide release of the much-anticipated sequel film The Twilight Saga: New Moon which means that the media hype for the film is ready to kick into frantic high gear. New Moon’s trinity of stars, Taylor Lautner, Kristen Stewart and Robert Pattinson, are all featured on the cover and in the pages of the new issue of Entertainment Weekly magazine. Here is their EW coverphoto and some excerpts from what EW calls a “wild, uncensored 3-way interview”:

“I swear to you I’ve never experienced anything like this. It’s every single day,” says New Moon star Robert Pattinson of the constant on-set fuss surrounding his character Edward’s signature mane. During a break from shooting Eclipse, the next film to be adapted from Stephenie Meyer’s Twilight novels, Pattinson — sitting alongside costars Kristen Stewart and Taylor Lautner — recounts the continuing saga. “In Twilight, they wanted me to have extensions down to my hips.” (“He’s a liar,” Stewart interjects playfully. “He doesn’t remember. He’s remembering how they made him feel, but they were just, like, down to here [pointing to her shoulders].”) Pattinson continues. “So I told them ‘Look, that’s just not going to happen.’ I said, ‘It looks like this already, I’ll come to set like this.’” “I sound so stupid, but in a lot of ways the hair is 75 percent of my performance,” the 23-year-old actor admits, his locks now comfortably hidden under a Yankee’s cap. “So in the second one I said, ‘Listen, I need to tone down the hair. Let’s make it a little more real, a little bit more…Method,’” he says with a laugh. “And then in the third one, I’m doing fight scenes and there’s a strand going down my forehead and they’re like, ‘We need to do it again because no one will recognize you! No one will know who it is!’ I have to look like the poster at all times. Just in case they want to use any clip for the trailer. Any clip at all! There were about five people in different departments who, because of my forelock, ended up in tears.”
Geeze … how is it that a “wild, uncensored 3-way interview” turns into a treatise on Robert Pattinson’s hair? I mean … really? Has the fever pitch of Twilight hysteria led to … this? Well, yes it has. I suppose it’s silly to expect that the topic of conversation, as it pertains to The Twilight Saga, will ever reach an elevated and intelligent level … I mean, just look at the source material. But intense fandom and teenage hysteria is a huge money-maker … I suppose we can’t fault them for milking the madness for as much money as they can. The Twilight Saga: New Moon will surely make more money at the box office on opening weekend than Twilight did … you can bet on that. In fact, I don’t see how the crazy hoopla will ever slow down … not until each book has been made into a splashy movie and ever last tween on Earth grows into maturity … OR until something more silly comes along to steal everyone’s attention.
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