Paris Hilton’s fifth addition to her fragrance empire, Fairy Dust, won’t be hitting stores until the middle of next month, but the reality star is giving PEOPLE an exclusive first look at the new images from her print campaign. The ads for the pink peony, orange blossom, gardenia and vanilla creme scent feature a winged, wand-wielding Paris playing a real-life fairy, and ask, “Do you believe in fairy tales?”

Not that I’ve actually smelled any of them but of Paris’s now numerous smells, I quite like the ad campaign for this one. I must admit, I do vastly prefer the promo ad campaign for Britney Spears’s fragrance Fantasy (which looks similar to this ad campaign), I think this is a good way for Paris to go. That Can Can thing she tried with her last fragrance didn’t do it for me. Still … can Paris Hilton pull off the innocent fairy thing? Does this ad campaign resonate with any of y’all?

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