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Back in February we got our first look at the first batch of promo photos for Calvin Klein Underwear that feature their new celebrity spokesmodels Kellan Lutz, Mechad Brooks, Fernando Verdasco and Hidetoshi Nakata. Today we get our first look at a new batch of promo photos for a colorful new link of CK Undies … who want’s to see some color-coded bulge?

It appears to me that these photos were snapped earlier this year when the first batch of photos were taken and were just Photoshopped with a little color … after all, tighty whities are nice but who doesn’t like a little color sometimes? After the jump, check out the promo photos that feature Fernando Verdasco and Hidetoshi Nakata …

As you may be well aware, Kellan Lutz is among the hot dudes who have been hired to promote Calvin Klein underwear on the male side and Eva Mendes was holding it down for the ladies on the female side. Today we learn that actress Zoe Saldana has been tapped to be the new female celebrity spokesmodel for CK Underwear … here is our first look at Zoe in a promo ad for the new Envy line of CK lingerie:

What gets between Zoe Saldana and her Calvins? Very little by the looks of her steamy new ad campaign for Calvin Klein Underwear. At a press conference in Germany today, the fashion label announced Saldana’s new starring role as the face of Calvin Klein Underwear and Calvin Klein Envy, the brand’s newest product launch, for fall 2010. “Calvin Klein has always put forth such beautifully executed campaigns,” the Avatar star says in a statement. “It’s very exciting for me to be associated with such an iconic, globally recognized brand like Calvin Klein Underwear.” Saldana’s sexy ads, which were shot by renowned fashion photographer Mikael Jansson in New York City, will make their debut in October 2010 fashion magazines as well as online and on outdoor signage at the same time. As Calvin Klein’s newest underwear model, Saldana will follow in the footsteps of steamy screen siren Eva Mendes who has sizzled in the label’s underwear, denim and fragrance campaigns since 2008.

Hot! Zoe looks amazing … I think she is the perfect lady to represent CK Underwear. I absolutely love that Calvin Klein decided to follow up Eva Mendes with Zoe Saldana as the face and body of CK lingerie. Back to back spokesmodels of color says a lot about the company’s view on diversity. I think it says even more about its views on beauty. This ad is really sexy, I can’t wait to see more.

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Last month we saw photos of Twilight hottie Kellan Lutz showing off his Calvin Klein undies at an in-store appearance at Macy’s Herald Square in NYC, NY and today we get to see the lad doing the same at The Bay department store in Toronto, CA this weekend. While I really wish these in-store events to promote CK Underwear were a bit sexier, the photos are at least kinda cute:

You will note that Kellan has, once again, dyed his hair black … it was just a few days ago we saw him rockin’ lighter, brown hair on the set of his upcoming new film Immortals. I understand the 2010 Much Music Awards are happening tonight in Toronto, Canada … I’ll bet we’ll be seeing homeboy here showing off his CK Undies on the red carpet of that event, too! Meh, it’s a living … I’m totally fine with him showing off anything at all he likes :)

[Photo credit: Splash News]

Twilight actor and Calvin Klein Underwear model Kellan Lutz made a special in-person appearance at Macy’s department store in Herald Square here in NYC, NY yesterday to promote CK Underwear by showing off the CK Underwear that he wore to the event:

Very unfortunately, Kellan did not strip down to his skivvies to show off his undies but he was so kind as to give himself a wedgie to show ‘em off. I understand that Kellan was sweet enough to sign boxes of underwear for and pose with the folks who came out to see him at Macy’s yesterday. I guess since he is waiting to hear whether or not he’ll be featured in the upcoming Twilight film Breaking Dawn, he might as well keep himself bizzy with his other money-making endeavors.

[Photo credit: Splash News]

Last month we got a sneak peek at a teaser video clip of the new 2010 Calvin Klein Underwear commercial — featuring hotties Mechad Brooks, Kellan Lutz, Hidetoshi Nakata and Fernando Verdasco — proudly showing off their ****. Today, we get to check out the FULL LENGTH video that shows a lot more of the guys teasing more of their **** … behold:

While the first clip was only 14 seconds long, this LONGER clip is more than double in length … coming in at 49 seconds long. Yes, size does matter in this instance … longer is deffo better. Check out this Calvin Klein Underwear commercial in full after the jump …

At the start of this month, we got our first look at the first promo photos from the 2010 Calvin Klein Underwear campaign featuring new spokesmodels Kellan Lutz, Mechad Brooks, Fernando Verdasco and Hidetoshi Nakata. Since the release of those initial first photos, we saw a few more photos … some behind the scenes photos … and some HOT behind the scenes video. Today, we get our first look at the first video commercial released for this campaign:

Nakata, Verdasco, Lutz and Brooks ask the viewer if they want to see their **** but, as you might imagine, it’s not entirely clear what they mean by ****. Watch the video clip after the jump and see if you can figure out what they are teasing us with …

All week long we’ve been treated to some very entertaining photos from the new Calvin Klein Underwear ad campaign featuring Kellan Lutz, Mechad Brooks, Fernando Verdasco and Hidetoshi Nakata and just today, we saw a few HOT behind-the-scenes photos from the shoot. But I’ve since come across a behind-the-scenes video of Kellan Lutz on the CK Underwear photoshoot set and, let me tell you, it is HOT HOT HOT:

I honestly don’t think any y’all will mind taking another look at Kellan in his Calvin Klein undies … especially since this time, we can see him in motion. Hang on to your hats, folks, and check out this HOOOOOOOOOOT video after the jump …

From the new underwear ad campaign that keeps on giving come a few more hot photos of hot dudes in their tiny undies. On Wednesday, we got our first look at the first photos from the new Calvin Klein Underwear X campaign featuring hotties Kellan Lutz, Mechad Brooks, Fernando Verdasco and Hidetoshi Nakata. On Thursday, we got to see a few INSANELY HOT behind-the-scene photos of Lutz and Verdasco on the CK Underwear set. Today we get to see a few new photos from the campaign … and more! First up, here is a new CK Underwear campaign photo featuring True Blood star Mechad Brooks:

Lawdy, lawdy … this man is RIPPED. But, in my humble estimation, it’s the full-color behind the scenes photos that really gets tongues wagging. After the jump, check out a very hot behind-the-scenes photo from Mechad‘s photoshoot along with another pair of behind-the-scene photos of Kellan Lutz and a few campaign photos of Hidetoshi Nakata …

Yesterday we got our first look at the new promo ad photos from the new Calvin Klein Underwear campaign that features Twilight hunk Kellan Lutz, True Blood hottie Mechad Brooks, tennis star Fernando Verdasco and footballer Hidetoshi Nakata. Today, we get to check out a few behind the scenes photos from Kellan‘s day on the CK photoshoot set and, ahem, they are photos that YOU are gonna wanna see:

Kellan‘s behind-the-scenes photos are in full color and, IMHO, that makes all the difference. There’s even a shot of a person, with the BEST job in the world, spraying down his body to make it look all shiny and slick. Lawd. I’m telling you, you wanna see these photos. Also, there are a couple behind the scenes photos from Fernando Verdasco on the set of his CK photoshoot as well. Check out all the insane hotness after the jump …

Back in December we learned that Twilight hunk Kellan Lutz had signed a deal to be the new spokesmodel for Calvin Klein Underwear and today we get our first look at Kellan‘s FIRST hawt campaign photo. Lutz is joined by a few other men for CK‘s new ad campaign, here’s a tease:

Twilight heartthrob Kellan Lutz has stripped off to front the latest Calvin Klein Underwear campaign. And boy, are we glad he did… The American actor, best known for playing Emmett Cullen in the Twilight Saga films, joins three other male models in the ads promoting Calvin Klein’s latest male underwear collection, X. And he’s looking a whole world away from his vampish on-screen persona. Also featuring in the campaign is actor Mechad Brooks, who starred in hit series True Blood, alongside Spanish tennis star Fernando Verdasco, and Japanese footballer Hidetoshi Nakata. But not only do we have these hot shots to feast our eyes on, the new X campaign promises to be Calvin Klein’s most digital to date. That means we’ll also be treated to behind-the-scenes videos and interviews with the four leading lads, as well as innovative 3D-effect versions of the adverts. ‘We’re thinking bold, graphic and provocative, as always,’ says Bob Mazzoli, chief creative officer for Calvin Klein Underwear. Kellan Lutz in 3D? Now that’s something we’d quite like to experience… The full digital campaign is set for release on 1 March!

Woot!! Kellan Lutz stripped down to his underwear, you say? Potentially in 3D??? I’m SO sold, you have no idea. But, enough of the talk … enough of the teasing … let’s see the first image already. Check it out Kellan‘s CK Underwear ad in full, along with smaller photos of the other campaign ads as well — after the jump …