Ad Campaigns
Aug 19, 2008
Or at least to smell like her
Xtina Aguilera Wants To ‘Inspire’ You To Smell Better

It’s been about 12 minutes since the last celebrity fragrance hit the market so it was about time that a new one make its debut. Xtina Aguilera has whipped up a new perfume called Inspire … which I hope smells better than the ad campaign looks:

In her defense, there aren’t many really good celebrity perfume ads out there (it pains me to admit that Britney Spears‘s perfume ads are usually a Photoshop nightmare as well) so I guess I can’t really fault her for this bubble nonsense. At least Xtina is willing to send folks free samples to try the shizz before they buy it. You can order your free sample HERE … if you do, hit me back and lemme know if it stinks or what.

[Source]

Aug 7, 2008
Because she's worth it?
Did Beyoncé Get Whited Out?

Earlier this week a new ad campaign photo for Feria haircolor by L’Oréal Paris featuring Beyoncé Knowles made its way to the Interweb and astute viewers (you know, people with eyes) noticed that Beyoncé was lookin’ much whiter than she usually looks (which isn’t white at all) and speculation began to go around that the folks at L’Oréal Paris might’ve lightened her skin tone a bit for the ad campaign. But today, E! News reports that L’Oréal Paris is categorically denying that they did any such thing. HMMM. Here is a pic of Beyoncé and the ad in question in a side-by-side comparison so that you can judge for yourself:

Looks can be deceiving. Apparently. Yesterday, a new print ad for L’Oréal Paris’ Feria hair color surfaced, featuring a seemingly paler than usual Beyoncé Knowles. Today, the French cosmetics giant is adamantly denying that it gave its longtime spokeswoman a case of the Michael Jacksons. “Beyoncé Knowles has been a spokesperson for the L’Oréal Paris brand since 2001,” the company said in a statement to E! News, after coming under withering online attacks suggesting the ad (on right, above) lightened more than just the hair color of the brand’s famous face. “We highly value our relationship with Ms. Knowles. It is categorically untrue that L’Oréal Paris altered Ms. Knowles’ features or skin-tone in the campaign for Feria’s hair color.” A rep for the 27-year-old Knowles declined to comment beyond the L’Oréal statement. The ad is appearing in this month’s Elle. So far the magazine has not said anything about possible Pantone issues.

HMM. Well there is no question that Beyoncé looks much lighter in the Feria ad to me so the question becomes, why does her skin tone look so much lighter. It’s possible that the Elle magazine printing may be the cause of the lightening but I dunno if Elle is gonna wanna take on that responsibility. I sincerely hope that this lightening is just an error somewhere along the line and it wasn’t purposely decided by someone that it would be wise to make an African American woman look lighter just to sell more hair color. Tho, we may never get a either an admittance or a solid answer one way or the other.

[Source]

Aug 6, 2008
And now we know why she is desperate for attention
Lydia Hearst Does ‘Myla’ Lingerie

Well, well, well … and now we know why Lydia Hearst was so desperate to make a public spectacle of herself this week in NYC by making out with Aubrey O’Day in front of all the paparazzi … apparently, the heiress has been tapped as the new spokesperson for Myla lingerie and mebbe she was lookin’ to drum up a little publicity to sell more undies. Here are a few of Lydia‘s promo pics for Myla:

Meh. I thought it was kinda cool when Lydia make her cameo on the season finale of Gossip Girl earlier this year but all this fake carrying on with Aubrey and now this lingerie thing … I’m not really that impressed. It looks like Miss Hearst in on the Paris Hilton train to famewhoredom and I think the world can really do without. Next.

[Source]

Jul 26, 2008
A new smell pour vous
Mariah Carey Unleashes ‘Luscious Pink’

Mariah Carey has announced that she is releasing a new fragrance for all your pretty smelling needs. Hot on the heels of her first perfume, M by Mariah Carey, Mimi is unleashing Luscious Pink upon the world. Here is a photo of the pink bottle and the full press release:

Introducing the Luscious New Fragrance from the Mariah Carey fragrance collection.

Ethereal. Magical. Feminine.

Introducing Mariah Carey’s Luscious Pink, a sparkling and intoxicating new fragrance that captures the pure radiance of Mariah Carey. Luminous and sensual, Luscious Pink embraces Mariah’s ever-captivating presence and playfully seductive personality, translating these qualities into an exquisite and effervescent fragrance that reflects Mariah’s aura of femininity. An ethereal harmony of sparkling Bellini accords, velvety pink peony and warm sun-kissed wood, the fragrance is a luscious blend of accords as enveloping as Mariah’s voice.

Mariah Carey’s Luscious Pink, the glowing new fragrance, is the next chapter in the Mariah Carey fragrance collection.

Available at fine department stores early August.

Check out an exclusive article in Women’s Wear Daily about Mariah Carey’s Luscious Pink.

A beautiful and luminous new visual of Mariah Carey will support the launch this luscious fragrance. Be the first to check it out on Mariah Carey’s official fan site in July.

After the jump, check out the first promo ad for Luscious Pink which features Mariah Carey in the photo …

Jul 25, 2008
Jude's got some stuff to sell
Law & Special Order

Jude Law is the new poster child for the British men’s clothier and accessories store Dunhill and is lookin’ 10 years younger (particularly in the hair department) in new ad campaign photos for the company … behold:

Additionally, Law is the new face of Dior Homme Sport cologne … also lookin’ fresh-faced and sporting a mostly full head of hair in promo ads for them as well — unfortch the reality doesn’t match the fantasy in these pics as it seems clear that his hairline was beefed up a smidge by way of digital manipulation:

Sometimes a chap needs a little help in the hair department. And sometimes, as Jude Law found out, rather a lot. In advertising campaigns for Dunhill and Dior, the actor’s receding hairline has been airbrushed into a luxuriant crop. The widow’s peak so starkly evident in more recent photos has been filled in. The style makes 35-year-old Law look a little more as he did when he first became famous in movies such as The Talented Mr Ripley. While women in the public eye often have imperfections airbrushed out, Law has had perfection brushed in – either through artful hairstyling or plain artistry. Airbrush expert Chris Bickmore said: “I wouldn’t say it was hairstyling as they can’t style hair that isn’t there. It’s definitely been retouched to bring hair into the gaps where he’s receding. It’s not really that difficult a procedure, no more than one and a half hours.”

To be totally honest, I don’t really mind Jude‘s disappearing hairline all that much … I mean, it’s not an ideal look for the man but it’s not that terrible. Something about him allows him to wear the receding hairline well. He’s still a hottie … as is evident in these new ad campaigns. So long as he still has a bit of hair on his head, I think he’ll do just fine.

[Source]

Jul 24, 2008
Act Now! Order while supplies last!
Be Kanye!

Have you ever wished you were someone else? Have you ever wanted to just pop a pill and transform completely into a different person? Have you ever wanted to Be Kanye West? Well then, this pill is for you:

After the jump, find out if the Be Kanye pills are right for you …

Jul 23, 2008
Becomes the first male spokesperson for the female jeans line
Jesse McCartney For Bongo Jeans

TV and pop music star Jesse McCartney has been made the first male spokesperson to appear in a Bongo jeans ad campaign and his advertisement has just been released … behold:

Iconix Brand Group, Inc. (Nasdaq: ICON) announced today that multi-platinum, award winning recording artist and actor, Jesse McCartney will appear in its BONGO® brand’s fall 2008 advertising campaign. McCartney is the first solo male spokesperson to appear in the brand’s advertising campaign. Past Bongo spokeswomen have included Kim Kardashian, Nicole Richie, Kristin Cavallari and Rachel Bilson. McCartney will be featured, along with the “Fab Five Fit” girls in Bongo’s multi-media advertising campaign debuting in September issues of fashion and lifestyle magazines as well as on the internet … Commenting on his Bongo campaign, Mr. McCartney stated, “There’s nothing better than a girl in a t-shirt and jeans so the Bongo shoot was a dream come true for me!” The campaign showcases the pop star surrounded by five gorgeous models wearing Bongo’s “Fab Five Fits” jeans, a basic five-pocket denim program with different fits that are sure to highlight every girl’s curves. The collection will be in-store this August and is playfully labeled Feisty, Fearless, Fabulous, Flirty and Fierce. The models are wearing Bongo footwear, sportswear, accessories and handbags in addition to the jeanswear. The campaign was shot by renowned rock-n-roll photographer Moshe Brakha at a private estate in New York … McCartney will make personal appearances on behalf of Bongo as well as participate in other events to celebrate his partnership with the brand. Bongo will promote Jesse McCartney when he goes on tour this August, co-headlining with Jordin Sparks.

I think it’s smart of Bongo to team up with Jesse to promote their jeans … I’m sure his fanbase will respond well to the campaign and will prolly snap up these jeans. Jesse is a brave manboy to appear in an ad campaign for women’s jeans. This collabo is quite a departure for the brand … the previous campaigns featuring Nicole Richie, Kristin Cavallari and Vanessa Minillio were very sexy — this one isn’t all that sexy. Jesse looks a bit out of his league with all those girls … and they look Photoshopped around him. Even still, this is a big campaign … I hope it works out for him.

[Source]

Jul 19, 2008
Okies <3 Calcium
All American Rejects Don The Milk ‘Stache

Those good ol’ boys from Stillwater, Oklahoma, All American Rejects, are the latest folks to join the Got Milk? campaign to promote the cow juice and to announce a new contest where AAR fans are encouraged to create original poster artwork to announce the release of their new album, which is due out this Fall. Here is the new Body By Milk campaign photo of All American Rejects and some info on their poster contest:

“Dairy Little Secret. Want a body that rocks? Listen up. Some studies suggest teens who choose milk instead of sugary drinks tend to be leaner, and the protein helps build muscle. It’s one drink we don’t reject.”

As they finish up their third album− the follow up to their two-time Platinum award-winning sophomore CD, “Move Along”− and embark on a nationwide tour, it’s no secret that The All-American Rejects need to stay in tip-top shape. Long hours in the recording studio and on stage call for a fit body and plenty of energy. That’s why the members of the multi-Platinum award-winning rock band include milk in their daily diets, which along with eating right and exercise, helps them stay healthy, lean and fit. Band members Tyson Ritter, Nick Wheeler, Mike Kennerty and Chris Gaylor are the latest celebrities to join the “Body By Milk” campaign, which encourages teens to drink three glasses of lowfat or fat free milk everyday, eat right and be active to stay lean and healthy. Other stars to recently sport the ‘stache include Miley Cyrus, Rihanna, Hayden Panettiere and Steve Nash. The All-American Rejects are looking to Body By Milk fans to design a creative poster to announce the release of their latest album – due out in the fall. The winning design, selected by the Rejects themselves, will inspire a poster that will be displayed at concerts, music stores and schools all around the country. The winner, along with the five top designers also will receive a framed, signed poster of their artwork and a copy of AAR’s latest album. Fans just need to show The Rejects how they, too, rock out with milk – simply by adding some spice to their new Milk Mustache ad. Head to bodybymilk.com to download AAR’s new Milk Mustache ad; then, paint it, draw it, collage it … whatever showcases their love for milk and “AARt!”

OUCH! While the ad copy is a bit cheesy (borderline horrrrrrrrible), I’m glad that the Milk folks have teamed up with my boys from Oklahoma. AAR are such a fun band, it’s great that they continue to get more recognition as their career progresses. The contest sounds fun … I hope all y’all All American Rejects fans out there send in your great submissions.

[Source]

Jul 18, 2008
Apparently is not into 'M4M'
Brady Quinn Calls Personal Foul

For months now Cleveland Browns football stud Brady Quinn has been appearing shirtless in Facebook ads for an online “dating” site which promotes “M4M Cruising Online” … unfortch, his appearance has been totally unauthorized. At last, Quinn had his legal peeps bring action against the “dating” site and has moved to have his image removed from their advertisements. In case you missed it, here is what the M4M ads look like and the photo of Quinn that they used:

NFL baller Brady Quinn wants to make one thing clear: He’ll huddle up with sweaty, muscular men — he just won’t date ‘em. No matter what a gay dating website is leading people to believe. A topless — and really, really hot — photo of the Cleveland Browns quarterback has been used to promote a dating website for months. The only problem — nobody cleared it with Brady! A rep for the Cleveland Browns tells us Brady had no knowledge of the ad saying, “He was not involved in posting photos.” Brady’s lawyer has already taken action and has sent a cease and desist letter to the website today, demanding all photos of him be removed ASAP.

LOL! I’m actually surprised Brady Quinn waited this long to take action. I remember hearing about this M4M thing a couple of months ago. My guess is that the service found his photo online by Google search (much like I found the same photo for use here) and then used it in their ad, most likely unaware that he was anyone famous. No harm, no foul … oh wait, maybe just a little foul for poor Brady … hee hee ;)

[Source]

Jul 15, 2008
The couple that promotes together
Vicki B. Does ‘Allure’ Magazine, Becks Does Moto Safety

Despite the dour faces that David and Victoria Beckham have been showing around town lately they are both having no trubs being asked to promote various products (that is, except for VB‘s denim line which seems to be dying a slow and painful death … but I digress). First up, Vicki B. is featured on the cover of the new issue of Allure magazine:

But the best photo is found inside the mag:

LOLOLOLOLOL! While VB is pimpin’ Allure mag, David Beckham is bizzy promoting the new Motorola H12 bluetooth headset which may come especially handy here in California now that it is against the law to drive and talk on the cell phone at the same time. Here is Becks‘s new Moto promo pic for the headset along with his official endorsement of the product:

“Whenever I’m driving around L.A. or heading to practice, I use my Motorola H12 to keep me connected to my mobile phone.” — David Beckham

As much as I hate having to drive around with a bluetooth headset jammed in my ear, I must admit that this particular headset looks good on Becks. Yeah, I’m a total sucker for all things Becks.

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