Bruce Springsteen is featured in a new ad campaign by The Four 2012 that promotes his endorsement of marriage equality in this country. The promo photo features a photo of The Boss alongside quotes that he made publicly about his belief that marriage equality is a civil right. As I understand it, Springsteen‘s likeness and words were used in the campaign without his knowledge but once he was informed, he had no objection to being featured in the campaign. Click below to see the image and learn more about this new campaign by The Four 2012.
Bruce Springsteen has been an outspoken advocate for lesbian, gay, bisexual and transgender (LGBT) rights for some time, but now “The Boss” has gone a step further by starring in a social media push for marriage equality. The 63-year-old rocker is the star of a new campaign by The Four 2012, which is focused on passing same-sex marriage ballot measures in Maine, Maryland, Minnesota and Washington this November. After quoting former New Jersey Governor Jon Corzine’s earlier description of marriage equality as “a civil rights issue that must be approved to assure that every citizen is treated equally under the law,” Springsteen notes in the ad, “I couldn’t agree more with that statement and urge those who support equal treatment for our gay and lesbian brothers and sisters to let their voices be heard now.” As a number of media outlets have noted, the quote is actually taken from a blog penned by Springsteen in 2009. But the singer is said to not have objected to its re-use as part of the campaign. As to why an extra social media push is necessary this November, The Four 2012 co-founder Brian Ellner told USA Today: “We have never won one of these votes of the people. This is really a moment to make a statement.”
The support of straight allies in the push for marriage equality is essential to the advancement of same-sex marriage in this country. When women fought for the right the vote, support by men was key to their success. When African-American fought for civil rights, the support of other ethnicities was (and continues to be) essential to the process. The push for marriage equality is the same. Bruce Springsteen is one of those celebs who stands up for what’s right consistently and without fail. It does not surprise me in the least that he would be involved in this campaign. Hopefully his endorsement will help other straight allies see the bigger picture. Marriage Equality is a civil right, one that this country can no longer afford to deny its citizens.