Early last month we got to check out the promo video featuring Blake Lively as the new spokesmodel for the new fragrance Gucci Première. Today we get to see the first promo photo from this new Gucci ad campaign. The photo looks like it was shot at the same time the promo video was filmed so there is a nice consistency between the two. Click below to check out the full size image and see what you think of Blake as a fragrance model.
I like the photo, it’s a very striking image of Blake and her reflection. I had to laugh a little at the promo video we saw last month because, well, it’s a bit overdramatic. But, if Gucci is going so far as to call this perfume an “essence” then I guess they are going for high drama. On that front, mission: accomplished. What do you think of this ad? Does it make you want to smell like Gucci Première?