Yesterday we heard about a hotel replacing their Gideon Bibles with copies of 50 Shades Of Grey and today we have this; the first photo from a Marc New York ad campaign that will draw on inspiration from THE book to end all books (even, apparently, The Bible). I think they’ve got the right idea over there at Marc New York; they’ve cast a couple of minor celebs and the ad is pretty hot (damn, gotta read this book)! Checkie out!
Sooo? What do you think? Me likey and me needey that dress. Stat. Here’s what the ladies at Fashionista had to say:
Conceived and photographed by Andrew Marc’s creative director, Chris Gbur, the ads feature Celebrity Apprentice contestant and Miss Universe winner Dayana Mendoza as an unzipped Ana (whose inner goddess is no doubt doing backflips), and former Scottish rugby player Thom Evans as Christian in nothing but a towel (you know, hanging ‘in that way’ from his hips).
The ad will break in the September and October issues of Glamour and People StyleWatch magazine–and we have to say, it does a great job of realizing the fictional characters. We’re not sure whether the setting is meant to be Christian’s playroom or part of his palatial apartment, but whatever, it works. Or, in the always-eloquent words of Ana: Holy Cow! Whoa! Jeez, this looks good.
For those of you who’ve read the book, do you agree that this is a solid interpretation? Either way, I love the ad and I really hope they’ll have some other photos inspired by the story. I mean, it’s about sex so they can’t really go wrong… right?
Also, is that really how Ana talks in the book? No judgement! Just curious… lol.0