Back in December, Rebecca Sypin and Jane Bingham started a Facebook campaign urging the Mattel toy company to create a bald Barbie doll for little kids battling cancer and alopecia. Today we learn that Mattel has heard the pleas of the over 153,000 people who have pledged their support for the Beautiful and Bald Barbie campaign on Facebook and have decided to produce a bald doll friend of Barbie that will come complete with “wigs, hats, scarves and other fashion accessories”. Read on for more deets about this amazing new toy offering that is on the way.
Barbie’s going bald — or at least a friend of hers is — thanks to a Facebook campaign urging Mattel to create a hairless version of the doll for children dealing with cancer and alopecia. Rebecca Sypin and Jane Bingham started the Facebook page, “Beautiful and Bald Barbie! Let’s see if we can get it made,” in December, and as of Friday (March 30) the page had more than 153,000 likes. Bingham and her daughter both lost their hair while battling cancer. Mattel announced on its own Facebook page Friday that it would be producing a “friend of Barbie, which will include wigs, hats, scarves and other fashion accessories.” However, the dolls won’t be for sale in retail stores. “We will work with our longstanding partner, the Children’s Hospital Association, to donate and distribute the dolls exclusively to children’s hospitals directly reaching girls who are most affected by hair loss,” Mattel’s message states. “A limited number of dolls and monetary donations will also be made to CureSearch for Children’s Cancer and the National Alopecia Areata Foundation.” MGA Entertainment, makers of Bratz and Moxie Girlz dolls, announced in February that it would be releasing six True Hope hairless dolls, available at Toys ‘R’ Us in June, with $1 from every sale being donated to City of Hope for cancer research.
I love this idea so much! It’s amazing how something so simple as a bald Barbie doll can bring so much happiness to little girls and boys who are battling really terrible afflictions. Losing one’s hair at any age can be really upsetting … it’s nice to know that soon, kids will be able to see themselves in a fun doll like this. My hat is off to Rebecca Sypin and Jane Bingham for starting this push to get a bald Barbie and kudos goes out to Mattel for listening and responding to their fans. Isn’t this a brilliant idea?