Yesterday we got to check out some photos of the just-released press kit for Madonna‘s first ever fragrance Truth or Dare and today we get our first look at the first promo image for the perfume ad campaign. As I understand it, the press kit for Truth or Dare comes with a DVD that contains promo images for publication … which means that those promo images will be released soon. The first promo image has already made its way online … check it out below.
We learned previously that the ad campaign for Truth or Dare will feature some of the photographs that were shot by Mert Alas & Marcus Piggott for the 2010 May issue of Interview magazine, but this image is completely new. I like the striking image of Madonna face to face with herself … and I wonder how many other new images will be released/leaked. Maddy is seriously serious about this fragrance … the media promo onslaught should be along shortly. As for this first promo image, what do y’all think? Do you like?
UPDATE: Earlier this week we learned that a Spanish man was arrested for leaking to the Internets the Madonna demo song Give Me All Your Love … it would seem that Madonna Inc. is also unhappy with the leaking of this Truth or Dare promo image because I’ve been informed that the image must be removed.