As you may be well aware, Kellan Lutz is among the hot dudes who have been hired to promote Calvin Klein underwear on the male side and Eva Mendes was holding it down for the ladies on the female side. Today we learn that actress Zoe Saldana has been tapped to be the new female celebrity spokesmodel for CK Underwear … here is our first look at Zoe in a promo ad for the new Envy line of CK lingerie:

What gets between Zoe Saldana and her Calvins? Very little by the looks of her steamy new ad campaign for Calvin Klein Underwear. At a press conference in Germany today, the fashion label announced Saldana’s new starring role as the face of Calvin Klein Underwear and Calvin Klein Envy, the brand’s newest product launch, for fall 2010. “Calvin Klein has always put forth such beautifully executed campaigns,” the Avatar star says in a statement. “It’s very exciting for me to be associated with such an iconic, globally recognized brand like Calvin Klein Underwear.” Saldana’s sexy ads, which were shot by renowned fashion photographer Mikael Jansson in New York City, will make their debut in October 2010 fashion magazines as well as online and on outdoor signage at the same time. As Calvin Klein’s newest underwear model, Saldana will follow in the footsteps of steamy screen siren Eva Mendes who has sizzled in the label’s underwear, denim and fragrance campaigns since 2008.

Hot! Zoe looks amazing … I think she is the perfect lady to represent CK Underwear. I absolutely love that Calvin Klein decided to follow up Eva Mendes with Zoe Saldana as the face and body of CK lingerie. Back to back spokesmodels of color says a lot about the company’s view on diversity. I think it says even more about its views on beauty. This ad is really sexy, I can’t wait to see more.

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