Another year, time for another SAW movie … and with 2010 San Diego Comic-Con in full swing, it’s time once again to check in with the horror franchise to see what’s in store this time around. Altho the next SAW film is technically SAW VII, it has been titled SAW 3D because — you guessed it — the film will be presented in eye-popping 3D. Additionally, an announcement will be made at Comic-Con this weekend that SAW 3D will be the final film of the horror franchise. That’s right folks, the end has finally come for SAW. Here is our first look at the first poster released from SAW 3D and deets about the upcoming announcement:

After seven movies, more than $730 million in worldwide box office and 30 million DVDs sold, the grisly horror franchise Saw is hanging it up after the final film, Saw 3-D, out Oct. 29. Producers and star Tobin Bell will make the announcement Friday at Comic-Con during the film’s footage presentation. “It’s time to stop,” says Oren Koules, a producer on all the Saw movies. “We have told the story we wanted to tell, and this is going to be a great farewell.” That’s probably code for “gruesome.” The franchise, about a booby-trap-building psycho, became the titan of horror films with its intricate, deadly devices: a dirty needle pit; a razor box that peels skin like onions; a reverse bear trap that rips open the jaw. But that’s child’s play compared with the final film, which was shot in 3-D and will feature 11 booby traps, nearly double the average for previous films. The film was re-edited and submitted six times to the Motion Picture Association of America to bring it from an NC-17 to an R rating. “I’m surprised we got it,” says producer Mark Burg. “It’s more violent than any of them. But it’s in 3-D, it answers all the questions, it comes full circle. We have the goods on this one” … “You can count on one hand the franchises that lasted seven years — and every year, no less,” says Jason Constantine, Lionsgate’s president of acquisitions and co-productions. “It became part of pop-culture discourse.”

Whoa … I am actually very surprised that SAW VII will be the final film. To be honest, I fell out of love with the franchise a few movies ago but I never thought they’d end the run so soon. I figured they’d go at least until the 10th movie. Still, it seems time the end the run … I understand that this last SAW film will answer all the questions and will bring the story full circle. Cary Elwes, who hasn’t been featured in a SAW film since he hacked off his foot and escaped to freedom at the end of the first film will return for SAW VII. I’m actually very excited to see SAW in 3D now that I know it’s the final installment. As if this news wasn’t enough excitement, SAW 3D has released one of those cool motion posters to promote the film. Check it out after the jump …

I really love this kind of promotion artwork. Motion pictures only work online and it’s always very cool to see how inventive they can be with this kind of stuff. SAW 3D has hooked me already. I MUST see how the franchise ends. I can’t wait to see this film in October … how about you? Any SAW fans out there chomping at the bit for this one? Any lost SAW fans planning to return to the fold now that we know this will be the last film?

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