Jenni ‘Jwoww’ Farley Reveals Her ‘Filthy Couture’ Fashion Line


Back in January we learned the horrid news that Jersey Shore castmember Jenni Jwoww Farley would be releasing her own fashion line and today we get to see the fruits of her labor. Jwoww unveiled her new line of clothing called Filthy Couture (natch) in Las Vegas, NV (double natch) and here is our first look at some of the pieces from her new line:

When looking at Jenni “J-Woww” Farley’s clothing line, you get the sense she had a very specific customer in mind: namely herself and her friends … The name of Farley’s line is “Filthy Couture,” so it’s not as if she’s trying to act like she’s competing with Chanel: these are party clothes, designed for clubbing and potentially eating ham in when you’re drunk and in a confessional booth on reality tv. The line sort of embodies why everyone loves Jersey Shore, and Snooki and JWoww in particular: it is unapologetic in its tackiness and embraces the ridiculous; gold embellishments, bright colors, deep cuts—the models are even smiling and wearing bright nail polish and bright lipstick. Everyone here looks like they want to go dancing. Whether or not it’s at an establishment you’d want to hit up is really your biz. Some of this stuff looks straight off the set of a Britney Spears video in 1999, right? Like Melissa Joan Hart should be dancing to “Crazy” in the background? Baby-doll dresses are a key element here, I guess. As are boobs, I’m thinking, because 98% of this collection seems to be designed with J-Woww’s particular body type in mind … And I don’t think this would have been out of place in a Motley Crue video from 1986. But I mean, please. Let’s stop acting like bringing back shoulder pads or any other heinous style from the 80s is any better … Everything is super-short and with a plunging neckline. If nothing else, the collection is cohesive … I’m not sure what the fashion world will say about her collection, but does it matter? She’s not trying to be Alexander Wang; she’s trying to be JWoww, and her clothes are just a reflection of who she is and what she sees as a market that needs to be catered to. I do wonder, however, if they’re machine washable. Gym, tanning, dry cleaners doesn’t have quite the same ring to it.

Ye gods, this stuff is atrocious … and yet, so fitting for someone of Jwoww’s stature. While it may be true that serious stylistas with any modicum of taste would be caught dead wearing any of these pieces, there does seem to be population of Jwoww-like ladies out there who would prolly rock the hell out of this shizz (particularly the ladies who are trying to snag the guys who’d wear clothing from Mike The Situation Sorrentino’s new clothing line). Yes, all of it is very fug … but I bet this stuff will do well with the folks out there who aspire to everything that Jwoww has achieved with her reality TV fame (yes, those folks exist). I guess they need to wear clothes too … right? What do y’all think? Do any of Jwoww’s designs speak to you? If so, what do they say?

[Photo credit: Wireimage; Source]

  • Brittany

    Each of these outfits look like they belong in the bedroom…or on a stripper.

  • JeN

    that is straight trailer fabulous!

  • lucy

    Ditto, Brittany. Although they look like very uncomfortable, scratchy and cheap bedroom or stripper-wear!

  • nicole

    you know..a part of me doesnt completely hate her stuff..i mean i would NEVER wear it and yes they look like they would be for a stripper but altest we can say,,it doesnt look like everything else out ther…and look who the target is..Guidettes…the stuffs perfect.

  • sarah

    I agree @nicole .. I don’t mind her stuff but I wouldn’t wear that. But I give kudos to her for milking her so called fame.

    But actually the pink/red dress is kinda cute..

  • Paula


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  • Katherine

    Looks like the clothes they sell at the sex shop…LOL!

  • Chloe

    It looks like crap that should be in Rainbow

  • Chickadee

    Those clothes do speak to me. They say, “I take off my clothes for money.”

  • Denise

    Yes, these “clothes” contain the slut factor, but not in an attractive way. The stuff at Frederick’s of Hollywood is much prettier.

  • 1

    I think that these are very nice. I would deff wear something like this but then again, you people don’t have the body to wear somwthing she made.❤

  • mariss

    okay, obvioiusly your just to fatt to where nice stuff like this. Shes what 25 ? Shes actually doing something good with her life unlike losers like you that need to write sht like this. Just to ruin some one elses day. And 1 , agreed =] . i only found this websight because i was trying to find out where she buys her cool cloths. And seriously your going to bag on us italians? and make fun by saying guidettes? wow your cool. i could say so much more but im not. well have a nice life ♥k~bye

    • @mariss — Er, I don’t think anyone can bag on you more than you can with this comment.

  • emily

    They are not my style but I belief JWoww has done a lot as a person shes very educated for one(she has a college degree in computers and graphics) and its HER sense of style people.WE have these stars out here make god awful stuff hell has anyone smelt B Spears or JLO perfume…. give her a break she got famous off a reality show just like Kate Gosslin and there will be many more JWowws to come….. Great accomplishment JWoww… keep doing what you love

  • kaitlyn

    ummm i cant wait to buy some outfits of hers for spring break and a bikini already have her tanning lotion and lovvveeee it

  • It’s club wear. Get over it.
    I’d wear it.

    Go Jwoww!

  • Jesi

    Wow, I love Jenny! And you guys are all wrong, her clothes are friggin sexy! And I should know since I wear her style of clothes. I own every piece of clothing that she has designed, even some that she wore on jersey shore!! They might make me look slutty, but it really attracts the guys to my bed and makes me look hot. Lol

  • Taylor

    I love her line. so ppl who don’t juss hush.