Jun 8, 2009
Jesus Luz Models For Dolce & Gabbana
He works hard for a living

Madonna‘s 22-year old toyboy and sometimes model Jesus Luz is featured in a new campaign for Dolce & Gabbana‘s Fall/Winter ’09-’10 collection. While most of the other models in the photo are wearing actual clothes, Jesus stands off to the side wearing boxer shorts and a silk robe … oh, and a really bad hair’do:


Dolce & Gabbana are hoping their fall ad campaign will be a knockout inside and outside the boxing ring — while the summer one for their underwear is headed to the pool. Taking inspiration from Italian film director Luchino Visconti’s pugilist flick “Rocco e I Suoi Fratelli” (“Rocco and His Brothers”), the campaign, shot by Steven Klein, features Madonna’s beau Jesus Luz, David Gandy, Noah Mills, Adam Senn, Julienne Quevenne and Eva Herzigova, in historical boxing sanctuary Gleason’s Gym in Brooklyn, the one-time training base of Mohammad Ali and Mike Tyson.

I suppose it should come as no surprise whatsoever that this ad was shot by Steven Klein. He is the one who shot the W magazine photoshoot in Brazil last year that brought Madonna & Child together in the first place. Methinks that Klein may just be as big a Jesus fan as Maddy is ;) To be honest, I’m not at all impressed by this photo … all D&G ads tend to look the same and the clothes rarely stand out. I dunno how Jesus got talked into wearing the boxing gear but he looks really out of place in this photo. I suspect he’ll appear in other photos from this D&G campaign … one hopes he will be featured more prominently next time — and with better hair.

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8 Comments. Add Yours

  1. jessica says:

    He’s supposed to be one of the boxers over his shoulder in the background. He’s got his hand wrapped. But I definitly agree that one side of the ad and the other side doesn’t make any sense together!

  2. CHASE says:

    EPIC FAIL!

  3. tatiana says:

    He’s really petite. I don’t know how I feel about that.

  4. Katie says:

    i think he is so funny looking. definitely not attractive

  5. Carlos Surget says:

    He has that crazy look in his eyes,like Norman Bates…and Dolce seems to have launched kid clothes line…I mean he’s a boy…toy, David Gandy should be at the front of this stupid photo.

  6. Meream says:

    Wow, he is moving on up in the world! The connection does not hurt, huh?

  7. BriK says:

    I saw him working out at my gym in NYC two or three weeks ago. He is def not a big guy. Rumor has it he is “with” his trainer – but I didn’t see anything romantic.

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