If you thought that Luther Campbell got busted post from earlier today took you back in time, wait ’til you hear this AMAZING news … A&E has decided to give MC Hammer his very own reality TV series that will air on the the network sometime this year. Titled Hammertime, natch, the show will focus on the MC, his wife and family. Please, Hammer, don’t hurt us:
A&E has picked up a new series starring ’90s rapper MC Hammer. The performer, his wife and five children will be the focus of a half-hour, 11-episode reality series set to premiere this year. The title, naturally, is “Hammertime.” Executive producer J.D. Roth said the show likely will play similar to an unscripted version of the Huxtable family from “The Cosby Show.” “Here’s a dad with five kids, married to the same woman for more than 23 years, living in the same place where he grew up and going to church every Sunday,” Roth said. “He’s had his ups and downs, and it’s what makes him such a character you root for.” Hammer had a spectacular rise and fall in the early 1990s, becoming a household name and selling millions of records before falling into debt and bankruptcy because of overspending on a lavish lifestyle. Hammer “now lives a more economically balanced life,” according to the show’s press materials, as a “new-age dad” in Oakland, Calif. This month, he appeared with Ed McMahon in a Cash4Gold Super Bowl ad. “MC Hammer is an iconic figure in American pop culture, but many people only know him for his music and fashion sense. Now A&E takes an unprecedented look behind his larger-than-life personality and into his life as a devoted husband, father and business entrepreneur,” said Robert Sharenow, senior vp alternative at A&E. Hammer has been offered reality shows before. Roth said he told the rap star he wanted to focus on his future rather than the past. “I really wanted to tell the future of MC Hammer,” Roth said. “What kind of dad is he?” Roth noted that having one of Hammer’s catchy early hits in the opening credits, however, would be welcome if the production can obtain the rights. Shooting on the series starts next week, with Roth, Hammer, Sharenow, Todd Nelson, Scott Lonker and Stephen Harris executive producing.
Sorry … they may be trying to go for The Cosby Show angle but it really sounds more like the Being Bobby Brown angle to me (well, sans the real star Whitney Houston) — a washed up former popstar who is trying to revive his career via reality TV? That’s Bobby Brown not Bill Cosby. But I digress … this new reality TV series sounds amazing. Tho, it should be noted that since MC Hammer frittered away all of his fortune after the end of his career, he has made a name for himself as a man of God. I understand he even had his own religious TV show on one of the Christian cable networks. So this new TV series isn’t even his first stab at a television career. IN FACT, some of you may recall that Hammer had his own Saturday morning cartoon called HammerMan back in his hey day. After the jump, let’s look back at a clip of HammerMan to tide us over until this new series Hammertime premieres on A&E later on this year …
“He was given magical shoes from a Hip Hop Motown dude …”
LOL! If Hammertime is even half as cheesey as HammerMan was, I’m sold. And, since we’re on the subject of MC Hammer, how ’bout we look back the man’s biggest hit song U Can’t Touch This:
And, since we’re on a roll … let’s watch the EPIC 10-minute video for 2 Legit 2 Quit, as well:
OMG … I cannot believe how much I’m loving MC Hammer again :) This new show is gonna rule. Will YOU be tuning in, too?