Oct 23, 2008
Who Is Sasha Fierce?
The truth is out there

For a few weeks now, we have seen messages popping up in advertising on posters, billboards and on websites (including right here on Pink is the new Blog) asking the question Who Is Sasha Fierce? Well, at long last, we finally have the answer. [Drum roll, please] It turns out that Sasha Fierce is none other than Beyoncé Knowles herself. Of course, anyone familiar with Beyoncé and her alter-ego nonsense knows that B has been, at times, calling herself Sasha for many months now … but at least now, we know her last name. Here are a couple pics of Beyoncé or Sasha Fierce (not sure which) making her way out of Cipriani restaurant in NYC with her husband Jay-Z last night:


The R&B singer has christened herself “Sasha Fierce” for her new double album, “I Am … Sasha Fierce,” due in stores on Nov. 18, and has released a lengthy justification for the comical moniker. “I have someone else that takes over when it’s time for me to work and when I’m on stage, this alter ego that I’ve created that kind of protects me and who I really am,” the former Destiny’s Child frontwoman said in a statement. “Sasha Fierce is the fun, more sensual, more aggressive, more outspoken side and more glamorous side that comes out when I’m working and when I’m on the stage.” Additionally, she has set up a cryptic MySpace page (http://www.myspace.com/sashafierce) that gives a “lucky person” the opportunity to receive a personal message and a gift bag valued at $500.

So … lemme get this straight. Beyoncé created an alter-ego to draw attention away to “protect herself” and is now telling anyone who will listen (and offering a cash prize to anyone interested in giving a damn) that the alter-ego is actually her. Clearly, Beyoncé would make an horrrrrrible superhero cuz she just can’t keep a secret. As you may recall, Beyoncé released 2 music videos recently … and one of them features Ms. Sasha Fierce. Methinks Mrs. Jay-Z has got way too much time on her hands.

[Photo credit: Splash News; Source]

Like PITNB on Facebook

24 Comments. Add Yours

1 2
  1. Jemmi says:

    All of you B haters are so stupid let her be god damn yall should just shut the hell up and mind your own buisness i bet all of you stipid people would be scared shitless to sey what you really feel to B’s face. She can do whatever she wants becuse she can. All of you should go get some air or read a book insted of worrying anbout stuff not even conserning you.
    So yea stop talking about stuff you dont know.

  2. Jemmi says:

    Oh and keimo you sjould just shut up.
    Why do people make dumb blogs like this it is pointless.

  3. Jemmi says:

    Yall should be more like ronney and smuggledraun
    You know the ones who make since.

  4. Wilt says:

    I dont think Beyonce re-branding herself does anything good or bad- But now we will face hoards of 13 year old Beyonce fans insisting that their parents call them by a different name– like “Susie Ferocious” Heck, I’m going into work tomorrow, and will insist that everyone call me by alter ego—”Feisty Ronny” –I want new business cards too– Thanks to my Boss in advance. lol Some things like alter ego’s are best kept to onesself. Sorry Beyonce– but just stay Beyonce. Its a beautiful name. Keep the Sasha thing to yourself for when you need it–otherwise you will look unstable/ or bored. Too much time on the hands my dear.

1 2

Leave a Reply

It's easier to leave comments when you register for an account, where you can also select your own profile photo. Already have a PITNB account? Then sign in.

Notify me of followup comments via e-mail. You can also subscribe without commenting.