Beyoncé Launches House Of Dereon: ‘Cadillac Records’ Collection

Because, really, couldn't we all use another collection of Dereon?
October 30th, 2008

Beyoncé and her mama Tina Knowles were on hand this week in NYC to do an in-store appearance at Bloomingdale’s department store for the official launch of a new collection of House of Dereon fashions inspired by B’s new movie Cadillac Records (a biopic of sorts where Beyoncé portrays jazz/soul singer Etta James). Here are a few pics of B and T at this week’s in-store appearance:


I don’t actually know of anyone who has ever purchased and/or worn an article of clothing from House of Dereon (Beyoncé’s “high end” fashion line) but it must be doing well if they are able to produce specialized collections like this. I’m always dubiously wary of celebrity branded clothing lines (because, really, if you’re going to spend money on expensive clothes, why not spend that money on actual designer labels?) but I can understand how some folks might want to shell out clothes “designed” by their fave stars. I believe Jennifer Lopez’s fashion line sells well … as does P. Diddy’s Sean John line. In any event, the House of Dereon: Cadillac Records Collection is coming your way so interested parties should be on the look-out.

In other Beyoncé news, here are a few new promo pics of Ms. B from her upcoming I Am … Sasha Fierce album:


She sure looks a lot like regular ol’ Beyoncé in most of these pics … only the ferosh pic in the middle looks anything like Sasha Fierce. You gotta admit … Beyoncé is everywhere these days. The girl knows how to work. Is anyone else buying any of this?

[Photo credit: Splash News, Source]

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19 Responses to “Beyoncé Launches House Of Dereon: ‘Cadillac Records’ Collection”

  1. Fae Says:

    Do you think she even realized those were fetish boots?

  2. Panti Christ Says:

    more like The House of Derriere!

  3. Panti Christ Says:

    omg – DUH – you made that^ joke already. sigh. haha SORRY

  4. sara Says:

    that “natural” look in the last pic…she aint lookin to hot. none of the pics do anything for me. and Fae…i was wondering the same thing lol

  5. Mrs. Shermender Says:

    These clothes look so 80’s & I agree with Sara too & Fae, those boots aren’t really her style. I’ll bet whomever dressed her for the shoot was like “put these on her, she’ll never know”!

  6. momo Says:

    I’ve seen lots of House of Dereon stuff in the kids rack at Marshalls!

  7. Marnie Says:

    Hid-e-ous boots!

  8. nickki Says:

    Her boots are hot. There Fetish Boots. That’s Prob the only pic that was released with her as “Sasha” She’s trying to show her wild side…

  9. Business Credit On Credit Speak » Blog Archive » Beyoncé Launches House Of Dereon: ‘Cadillac Records’ Collection Says:

    [...] Beyoncé Launches House Of Dereon: ‘Cadillac Records’ Collection I don’t actually know of anyone who has ever purchased and/or worn an article of clothing from House of Dereon (Beyoncé’s “high end” fashion line) but it must be doing well if they are able to produce specialized collections like this. … [...]

  10. tOnnY Says:

    Ugh, i’m over beyonce, and her fakeness, “sasha fierce” like really? wow!!, i used to like her a lot, her b’day album, and the first line of Clothing was cool, but now this sasha thing isn’t working for me, and her new songs are sooo boring, don’t like them at all….

  11. M3 Says:

    The “Sasha Fierce” picture looks like one of the challenges from America’s Next Top Model. Tyra totally would’ve sent her packing after that one.

  12. PITNBer Says:

    I think she looks great!

  13. PITNBer Says:

    Although she does kinda look all Madam Tussaud’s in pic#2 from the first set of pics. haha

  14. lou Says:

    i think it’s all cheese. i’ve never been a big fan. this isn’t making want to buy anything.

  15. jeremy Says:

    Uh, I don’t get it. “Sasha” seems to be nothing more than a mindset when she performs…but why in the world would you give that a name???

  16. hmmm Says:

    OH GOD SO MANY MISTAKES IN THAT ONE SHORT ARTICLE

    A CHECK OUT SALES FOR JAYZS CLOTHING LINE THAT GUY MADE MORE MONEY WITH THAT THAN WITH MUSIC

    B ONLY THE PIC IN THE MIDDLE IS FOR SASHA THE OTHER IS FOR THE BEYONCE CD

    D PEOPLE BUY CELEBRITY CLOTHES BECAUSE THEY LIKE THE CLOTHES

    E U LOOK LIKE UD BUY EVERY FUCKING DESIGNER SHIRT EVEN IF IT MAKES U LOOK RETARDED

    F UR PATHETIC

  17. It's Trent, Bitch! Says:

    LOL! Well said hmmm :)

  18. Ella Says:

    yeah, i don’t think it’s that anyone buys any of her clothing (who would want style like beyonce’s?) it’s that she and jay-z are worth around a half billion dollars and can do whatever the fuck they want.

    the whole sasha fierce thing is so lame. people do really crappy things when they’re independently wealthy and can finance all the bullshit they want. egos get out of control.

  19. lilmama1son06 Says:

    i think that she have a great line of things i just got some of her boots and they are very cute i love her heel and dress line everything is cute .

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