The cast of Gossip Girl has been chosen to lead off Entertainment Weekly’s Fall TV Preview in this week’s issue but only Ed Westwick and Leighton Meester have been chosen to appear on the magazine cover … interesting, no? Here is the coverphoto for this week’s issue of EW magazine along with a few photos from inside the mag and portions of the coverstory:

Why would [The CW] remake itself in the image of a show that ranked 150th in the ratings last season? Because while GG lacks numbers, it continues, incredibly, to be flush with buzz. The cast’s Neutrogena-fresh visages grace countless magazine covers, and trend-happy kids are spending their disposable incomes to get that GG look. ”What Gossip Girl is doing today is kind of like what Sex and the City did for the way women dress,” says Ed Bucciarelli, president and CEO of Henri Bendel in New York. ”People come in saying ‘We want the headband that Blair was wearing on last week’s show.”’ One teen, he adds, even requested a Collette Dinnigan cocktail dress — worn by Meester in May’s season finale — for her prom. For The CW, that kind of pop culture influence could be a lifesaver. Industry watchers are rumbling that if the two-year-old network doesn’t perform better this season, it could face extinction. Can a Girl-friendly schedule save The CW? If the network folds, will that mean the end of Gossip Girl? And, most important, can Serena (Blake Lively) and Dan (Penn Badgley) really make things work? With so many questions swirling around the show, we set out to separate truth from gossip.
Say what?!? After the jump, check out the 4 Rumors (Will GG get canceled due to low ratings? Is the Jenny Humphrey character getting her own spin-off show? Do Blake Lively and Leighton Meester hate each other? Is GG going to amp up the sex in season 2 to try and drum up ratings?) about Gossip Girl that Entertainment Weekly takes to task and offers answers to some of the most burning questions about the show …
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