Madonna Previews Her ‘Sticky & Sweet’ Costumes


Women’s Wear Daily has gotten their hands on a few preview sketches of some of the costumes being orchestrated by costume designer Arianne Phillips for Madonna’s upcoming Sticky & Sweet World Tour which give us an idea of how the show is going to look. A little bit hipster/raver chick, a little bit Benedictine Monk — the Sticky & Sweet Tour looks like it’s going to have an interesting feel overall:

Most people are lucky to work with Madonna once. Costume designer Arianne Phillips has lasted 11 years, from the singer’s Pre-Raphaelite look for “Ray of Light” to the urban cowgirl of “Music” to the Patty Hearst look of “American Life” and on and on and on. In other words, measured in Madonna time, Phillips is roughly 77 years old. Still, La Ciccone’s upcoming “Sticky and Sweet” tour has had its own unique challenges for her longtime stylist. “Normally we prep in April and May, and open in June,” says Phillips. “This time, the tour begins in August. It’s a nightmare. Everyone in Italy and France is on a beach sunning themselves.” Thankfully, everyone is a bit of an exaggeration, as Phillips goes on to detail a mile-long list of willing collaborators and everything they’ve designed for the trek, which begins Aug. 23 in Cardiff, Wales, and comes to the United States in early October. Givenchy’s Riccardo Tisci designed two outfits, while Tom Ford provided bespoke suits for the band. Three pairs of shoes have been custom-made by Miu Miu, there are thigh-high boots courtesy of Stella McCartney, sunglasses from Moschino, and other outfits and odds and ends from Yves Saint Laurent, Roberto Cavalli, and Jeremy Scott. As in the past, this tour will be divided into four sections. The first references gangsta pimp and Art Deco with Givenchy costumes. This, it would seem, is Madonna’s current take on her longest-running fashion inspiration — the dominatrix. “It’s a theme that runs throughout her career” Phillips says. “She’s not afraid of being hard.” The second section has been termed “Old School,” and harkens back to Madonna’s early days in New York, with Scott’s outfit and some vintage prints from Keith Haring, the late graffiti artist and friend of Madonna who died of AIDS in 1990. “He and Madonna were friends. If he were alive, it would be his 50th birthday as well. So I thought, ‘What if we revisited that?'” Afterward, there’s a gypsy section with more costumes from Givenchy. “Riccardo’s a new young talent. If you look at Madonna’s history with fashion, that makes him an obvious choice.” Finally, there’s a futuristic rave section with lots of Japanese influences.

Sounds pretty cool … but Madonna’s tour costumes have always been very cool, very inspired. Even folks who may have had general overall problems with her shows have a hard time finding fault with her costuming. Maddy works with the best of the best and her fashion sense, at least on stage, is usually pretty spot-on. The hipster thing may already be a bit dated but I am pretty confident that the look will work well on stage. All in all, I’m very intrigued by the look of this new tour … I’ve been hearing that the Britney Spears video scenes may not actually make it into the final show (which I hope is incorrect) but if they are, I am very anxious to see how the whole thing comes together. I’m also hearing that Madonna is mulling adding a Detroit date to the tour — if she does, I will deffo plan to be at that one :) I really like these sketches, do we think that they will work well on stage?

UPDATE: I just found out that Madonna has added a Detroit concert stop on November 18 at Ford Field! Woot!!! Tickets aren’t on sale yet but I’m gonna see if I can make it :)


  • lil one

    whats with the black cloak of death?

  • Saple

    Madonna has added a Detroit Date November 17th

  • Me

    I am originally from Keith Haring’s hometown…as a huge fan of both his and Madonna’s I’m interested to see which prints they use. I can’t wait for this show!

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  • Joanena

    First sketch must be inspired by the unabomber.

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  • Action

    That second pictures is Death Eater-chic.

  • Lita

    Madonna where’s the love? Add a Seattle date or two, The Key Arena has a huge gap since our city no longer has NBA. At least we are open for shows! Remember you opened your Like Virigin Tour here way way back in the day.

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  • debho

    I wish these other blogs would bugger off. I hate having to wade through their crap to get to the real posts. Boo.

  • Sarah

    I miss your old posts! Too many advertisements and product plugs now. The old daily posts were longer and more exciting to read.

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  • Madonna always pushes the boundaries and she does it right.

    That robe looking costume is amazing, like it came straight out of some other fantasy world… only she can pull something off like that!

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  • unimpressed

    Wow, in this post or in WWD everyone failed to mention Eugene Hutz at all. After all the name dropping of this and that designer who I am sure spent years fine tuning this look (sarcasm), there is no mention of eugene or his appearance on stage with her in basically this exact look.

    His style was validated I guess when this spring’s gucci runway was inspired (stolen blindly) from eugene, and now maddona is going to take credit for the look 8 years later.

    Check out eugene at and make your own decision on this, but really this is so maddona. Not only did he lose credibility by appearing on stage with her, but after she takes the look he gets no mention anywhere and everyone else gets credit for their creativity and designs that really aren’t creative at all since that exact look has been on gogol’s female back-up singers/dancers since the beginning.